Facebook invented a new unit of time called Flick by Oculus team

Facebook brought a newer technology once again.It is moving faster than Google in the view of technology and markets.This time Facebook invented a new unit of time called “flick” by Oculus team.

Flick means

Facebook engineer and his team Oculus invented a newer technology in measuring a unit of time.It is a word derived from ‘Frame-tick’.Flick’s creator, Christopher Horvath. They launched “flicks” which is slightly larger than a nanosecond that helps developers and programmers to ‘sync up video and audio frames’.It exactly subdivides media frame rates and sampling frequencies.It is defined in C++, used to generate visual effects for film, television and other media.Contribute to flicks development by creating an account on Github.

1 Flick= 1/705,600,000 of a second – the next unit of time after a nanosecond.This unit of time is the smallest time unit which is LARGER than a nanosecond.It helps programmers to measure the time between media frames without using fractions and also can reduce stutters in graphics.

Flick allows for developers to have a bit more flexibility in dealing with latency issues and making sure videos stay in sync.A standard video game shows 60 frames per second ,which is one frame is shown for every 16.667 milliseconds.The flick aims to remove some of this complexity and error by eliminating the need to use rounded-up decimals or fractions.

At 60 fps, each frame appears for 11,760,000 flicks, which is an easier figure to work with than 16.667 milliseconds.Facebook is gonna experience the flick across their ever-expanding range of products. The unit could potentially underpin everything from the way video ads display on the company’s social media platform to how their Oculus Rift headset renders virtual reality (VR) experiences.

The unit is completely open source, so other developers are free to execute the flick in their work however they see fit.

 

Future of Digital Marketing in India-Scope,Career,Opportunities and Jobs

→Digital Marketing is moved trending industry around the world. It is an evergreen industry, a point to be noted.

→Now I will tell you why the Digital Marketing is evergreen and it’s future scope and importance:

Consider a comparison for easy understanding:

For a Body, how heart and lungs play a key role in a living, same Innovation and Digital Marketing play a key role for the upstanding of a business.

→Here heart acts as innovation and lungs as a digital marketer for a business.

→Digital Marketer gives breathe in and breathes out of a business through its outcomes and incomes.

Gotta confused..?? Yea…!!!

It means when an innovation takes place in a company, so to create awareness of that product it should be marketed. Then here comes the role of Digital Marketer. This role had overcome the role of Traditional Marketer. Here’s how?

In simple words, to cook a recipe we need ingredients(food items) which acts as innovation/discovery of a recipe, so to make it delicious digital marketer add a proper taste to it.

→So Digital Marketer gives proper analytics and makes conversions for the upstanding of a business.

→Artificial Intelligence(AI) is affecting the Digital Marketing Industry(DMI) even more in upcoming years by 3 ways:

  1. Impactful Ads:

The creation of better advertisements is one of the biggest ways artificial intelligence will impact marketing in 2017. The ability for brands to use AI to research and develop crucial marketing aspects, such as keyword searches, empowers marketers to build smarter, more effective ads that should lead to more conversions.

2. Smarter Search:

Businesses looking to stay competitive need to learn how to integrate Artificial Intelligence into their marketing campaign, or they will risk being left behind. Digital consumers of 2017 are able to seek out and find information more quickly and efficiently than in the past, while brands are continually looking for ways to present their messaging in a meaningful way to individuals on a 1:1 basis.

Search giant Google is using AI, called RankBrain, which will improve search results by providing searchers better answers to their questions, marketers are able to take advantage of RankBrain by producing higher quality content geared towards voice search.

3. Smarter Sentiment:

AI allows marketers to analyze just what their target customers are thinking and how they feel about the brand.

→Hence Digital Marketing is evergreen and has a future scope in this information period.

→Innovation with Digital Marketing of product/service is used more, where Innovation without Digital Marketer of product/service is used less due to the lack of awareness of the product/service of a company.

–> So there will be more opportunities, jobs and a great career in Digital Marketing Industry.

→Therefore Digital Marketer is needed in future for any industry.

I think you got a clear overview of Digital Marketing.

Hope you found the best…!!!

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Why Google is the best Search Engine in the World

→Yea…!!! Google ranks 1st place as the best search engine than other search engines because it has a biggest network.

→Google is an advanced Artificial Intelligence which works on the principle of machine learning.

→Google provides most of its best services at free of costs like Gmail, Google docs, Analytics, webmaster,etc…

→Google is giving high-quality user experience for free because it aims of increasing users and database.Most of Google earning is from Adwords, Google shop, and Playstore etc…

→It makes a difference of 43% of second in place Bing. 64% searches are powered by Google and 21% by Bing.

→It is also dominating the mobile/tablet search engine market share with 89%.Google ‘images’, ‘maps’ and ‘news’ features, they are outstanding services for locating photos, geographic directions, and news headlines.

→It has own satellites in space.

→All the markets,companies databases are shared with Google.This makes the higher impact.

→Google understands what other Search Engines don’t due to it’s extra-ordinary features.

Hope you found the best…!!!

How to get organic traffic to your website and improve your rank in SERP

Your website: Consumer journey→Website visit→Content Engagement→Lead→Conversion

To get organic traffic to a new traffic takes 2–3 months because of low domain and page ranking/authorities.Follow the below steps:

1.Content Engagement:

It should be customer centric content,creative,unique,relevancy content to your website and should have SEO exposure.

2.SEO Techniques:

Higher the SEO,more the traffic to your website.Follow all the SEO techniques in the below link provided to gain more traffic.

Popular OFF-Page SEO Techniques of 2018 to improve your rank in SERP

Popular ON-Page SEO Techniques of 2018 to improve your rank in SERP

3.Create 20+ accounts in all the social media platforms and also in local search engines. Be active in all 40 accounts by commenting,posting,etc.. by engaging with customers.

4.Add URL to Google through Google Search Console.

These steps will definitely drives you more traffic to your traffic.

Keywords play a key role in improving SEO to a maximum level.

I will suggest you the easiest way to improve your keyword position in Google:

→Firstly,do research on your topic and then make unique,creative and relevant content.

→Secondary,make a list of keywords of your content which make sense of your topic.

Here keywords means which provides concept of great significance.

→Third,Check competitors keywords of relevant topic so that it guides you better.

→Make use off ON page SEO techniques to improve your rank in SERP which includes meta tags(title,description,keywords).

Check the below link for ON page SEO techniques:

Popular ON-Page SEO Techniques of 2018 to improve your rank in SERP

This makes you improve your keyword ranking in Google and improve your rank in SERP.

Hope you found the best…!!!

If you liked it,please share it…!!!

List of the best laptops of 2018-Laptops,Computers Features

Now-a-days laptops play the crucial role and are the needs of every human in accomplishing the tasks.As technology is getting updated day-by-day laptops making the tasks achieve simpler. Upcoming laptops are with amazing features,higher efficiency and lower costs as compared to earlier laptops.

–>The List of the best laptops of 2018 are:

1.Acer Swift 1 :

Type : Ultraportable, Valueacer swift 1

Platform : Windows 10

          Processor name : Intel      Pentium N4200

          Processor speed : 1.1 MHz

RAM : 4 GB

Graphics card : Intel HD Graphics 505

Storage capacity : 64 GB

Screen size : 13.3 inches

Resolution : 1920 x 1080

Weight : 2.87 lb

Battery review : 12:48

2.Asus Chromebook Flip (C302CA-DHM4) :

Type : General Purpose, Ultraportable, Value, Tablet

Asus

Platform : Google Chrome OS

Processor name : Intel Core m3-6Y30

Processor speed : 900 MHz

RAM : 4 GB

Graphics card : Intel HD Graphics 515

Storage capacity : 64 GB

Screen size :12.5 inches

Resolution : 1920 x 1080

Weight : 2.43 lbs

Battery review : 10:23

3.Dell XPS 13 (9360) :

Type : General Purpose, Ultraportable

Dell

Platform : Windows 10

Processor name : Intel Core i7-8550U

Processor speed : 1.8 GHz

RAM : 8 GB

Graphics card : AMD Mobility Radeon 5850

Storage capacity : 256 GB

Screen size : 13.3 inches

Resolution : 1920 x 1080

Weight : 2.7 lb

Battery review : 15:56

4.HP Spectre x360 13 (2017) :

Type : General Purpose, Ultraportable, Tablet

hp

Platform : Windows 10

          Processor name : Intel Core i7-7500U

Processor speed : 2.7 GHz

RAM : 16 GB

Graphics card : Intel HD Graphics 620

Storage capacity : 512 GB

Screen size : 13.3 inches

Resolution : 3840 x 2160

Weight : 2.83 lb

Battery review : 8:18

5.Lenovo ThinkPad T470 :

Type : Business

lenovo

Platform : Windows 10

Processor name :  Intel Core i5-7300U

          Processor speed : 2.6 GHz

RAM : 16 GB

Graphics card : Intel HD Graphics 620

Storage capacity : 256 GB

Screen size : 14 inches

Resolution : 1920 x 1080

Weight : 3.74 lb

Battery review : 9:21

6.Razer Blade Stealth (Late 2017) :

Type : Ultraportable

razer

Platform : Windows 10

Processor name : Intel Core i7-7500U

Processor speed : 2.7 GHz

RAM : 16 GB

Graphics card : Intel HD Graphics 620

Storage capacity : 256 GB

Screen size : 13.3 inches

Resolution : 3200 x 1800

Weight : 2.93 lb

Battery review : 8:03

7.Acer Aspire E 15 (E5-575-33BM) :

Type : Value

Acer

Platform : Windows 10

Processor name : Intel Core i3-7100U

Processor speed :2.4 GHz

RAM : 4GB

Graphics card : Intel HD Graphics 620

Storage capacity : 1 TB

Screen size : 15.6 inches

Resolution : 1920 x 1080

Weight : 5.12 lb

Battery review : 9:49

8.Alienware 17 R4 (2017) :

Type : Gaming

Alienware

Platform : Windows 10

Processor name : Intel Core i7-7820HK

Processor speed : 2.9 GHz

RAM : 16 GB

Graphics card : Nvidia GeForce GTX 1080

Storage capacity : 1.5 TB

Screen size : 17.3 inches

Resolution : 2560 x 1440

Weight : 9.77 lb

Battery review : 3:30

9.Apple MacBook Pro 13-Inch (2017) :

Type : Ultraportable

Apple

Platform : macOS

Processor name : Intel Core i5

Processor speed : 2.3 GHz

RAM : 8 GB

Graphics card : Intel Iris Plus Graphics 640

Storage capacity : 128 GB

Screen size : 13.3 inches

Resolution : 2560 x 1440

Weight :3.02 lb

Battery review : 16:26

10.Microsoft Surface Book 2 :

Type : General Purpose

Microsoft

Platform : Windows 10

Processor name : Intel Core i7-8650U

Processor speed : 1.9 GHz

RAM : 16 GB

Graphics card : Nvidia GeForce GTX 1080

Storage capacity : 1 TB

Screen size : 15 inches

Resolution : 3240 x 2160

Weight : 4:54

Battery review : 4:54

Hope you found the best…!!!

India’s First Bitcoin-Pluto Exchange By CEO Bharat Verma

Bitcoin is a cryptocurrency and accepted as worldwide payment systems.It is first decentralized currency as the system doesn’t works on single administrator and central bank.The network of bitcoin is peer-to-peer and transactions takes place directly between users directly without any intermediary.These transactions are verified by network nodes through the use of cryptography and also recorded in a public distributed ledger called a blockchain. Bitcoin funds are not tied to real-world entities but rather bitcoin addresses.

Bitcoin

Cryptocurrency dealer Pluto Exchange announced the launch of India’s first bitcoin i.e., mobile application for transacting virtual currencies on 28.12.2017 i.e., on Thursday.Pluto Exchange founder and CEO Bharat Verma said his company is ready to launch the country’s first app-based wallet that enables bitcoin transactions using a mobile number.

“This app offers a solution to the coordination problem between payment processors, financial gateways and banks,” Verma said.All other apps in the market do transactions using bitcoin addresses, which have longer process.But this app enables the transaction using the mobile number of the user which is a simple process. Sounds Good right…!!!

Pluto Bitcoin

Yea…!!!By using a four-digit personal identification number (PIN), users can now buy, sell, store and spend bitcoins through a mobile number.

He said the app would permit a range of transactions, including payments, remittances, business-to-business commerce, supply chain finance, asset management and trading.He also said that the RBI was concerned about the use of cash for dealing in virtual currencies, whose values have turned volatile of late.

 

10 Reasons Why Digital Marketing is important for your business in 2018

Now-a-days digital marketing is playing a crucial role in leading the business to the next level.Without the digital marketing there is no business.Digital Marketing makes the product/services to reach the maximum extent.

Now-a-days digital marketing is playing a crucial role in leading the business to the next level.Without the digital marketing there is no business.Digital Marketing makes the product/services to reach the maximum extent.

Here are the 10 reasons why digital marketing is important for your business:

1.Faster reach to the potential customers in a short period of time.

2.Analytics oriented strategic results.

3.Mobile-friendly i.e., compatibility for all devices and should have good user experience.Optimize advertisements across digital platforms

4.Conversion Optimization(Investing in SEM,SEO, keyword campaigns and PPC,etc…doubles your results).

5.Content Marketing.

6.Survival,Trust,Action and Reputation.

7.Your customers are there and so are your competitors
(follow your customers).

8.Behavioural targeting i.e.,knowing needs and interests of customers.

9.Exclusive revenue generating model.

10.Converse,Listen and Engage(all this are performed by SMM by engaging on social media platforms involves usage of right keywords,hashtags and looking for users based on demographics if required by a brand).

Hope you found the best…!!!

List of 9 Hottest Gadgets of 2017

Day-by-day we are getting introduced to the newer technology.In 2017,the technology witnessed a lot of changes and sensational launches as companies sustained to bring new-fashioned products and improve their offerings as well.

As 2017 wraps out,the technology brought changes from smartphones to smart speakers,gaming support to toy bots to mini drones.Here we bring to you the 9 hottest gadgets and innovations of the year.

1. iPhone X:

It is one of the fascinating gadgets of 2017.All the iPhones are looked the same but this changed with iPhone X design change.

iPhone X comes with an “edge-to-edge” 5.8-inch OLED multi-touch display featured with 2436 x 1125-pixel resolution at 458 ppi and true tone technology.It has Apple’s A11 Bionic chip,3GB RAM,dual 12MP rear-camera,7MP front-camera,and 2,716mAh battery.

iphone X

Size:

  • Height: 5.65 inches (143.6 mm)
  • Width: 2.79 inches (70.9 mm)
  • Depth: 0.30 inch (7.7 mm)
  • Weight: 6.14 ounces (174 grams)
  • Battery life:
  • Talk time (wireless): Up to 21 hours
  • Internet use: Up to 12 hours
  • Video playback (wireless): Up to 13 hours
  • Audio playback (wireless): Up to 60 hours

The 256GB version costs Rs. 1,02,000 while the 64GB model costs Rs. 89,000.

There’s no “Home” button;TouchID is replaced with facial-recognition-powered FaceID.

2. Samsung DeX Station:

For Samsung flagship smartphones the best accessory one can get probably is Samsung DeX Station.

Samsung DeX station

The handsets needed to be docked in the DeX device,which should be connected to a monitor,keyboard,and a mouse for an amazing deskto-like experience.

3. Galaxy S8 Series:

Samsung’s Bixby voice assistant also introduced with Galaxy S8 series.

Galaxy S8 features a 5.8-inch infinity display and S8+ features a 6.2-inch full-view diaplay.

Samsung-Galaxy-S8

Processor is powered by Samsung Exynos 8895 with 4GB RAM,64GB ROM,8MP front and 12MP rear cameras.

S8+ costs RS. 58,900 while S8 costs Rs. 53,900

4. DJI Spark:

It is Chinese DJI’s most affordable “mini drone”.It is priced at Rs. 43,000 in India.

It weighs only 300gms,and can fly for 16 minutes(maximum).It can capture 1080p videos/photos with its 12 MP camera.

DJI Spark

It is controlled by “PalmControl” feature.

5. Surface Laptop:

Microsoft Surface Laptop ranked one of the most loved Windows laptops in 2017.It is featured with a 13.5-inch display,Windows 10 S OS,Intel Core i5 or i7 processors,4GB/8GB/16GB RAM,and up to 1TB storage.

Surface laptop

6. Nintendo Switch:

It is Japanese innovative gaming console video-gaming giant primarily designed as a home console to be inserted into a docking station for connecting it to a TV.

Nintendo Switch

It is featured with it’s 6.2-inch 720p LCD screen.Buyers get two Joy-Cons,HDMI cable,Switch Dock,USB Type-C power-adapter in the box.

7. Xbox One X:

Microsoft’s 4K game console is invented by Microsoft in May.It costs Rs. 32,000.It is the smallest Xbox till date and comes with ultra high-resolution,liquid-cooling technology,octa-core Scorpio Engine SoC,12GB RAM,and 1TB storage.

Xbox-one-x

8. Amazon Echo:

It is Amazon’s Alexa-powered smart speakers.They come in three variants:

1.Tiny Echo Dot

2.Regular Echo

3.Bigger Echo Plus.

Amazon Echo

The intelligent devices can be controlled through voice-input.These speakers can answer questions,look up something,set reminders/timers,control smart lights,search and play music and videos,etc…

9.  UBTech AstroBot Kit:

It is a STEM(science,technology,engineering,and mathematics) friendly toy bot aimed at inspiring kids to engage in robotics…

AstroBot

It costs Rs. 12,750 and is invented into three different bots:

1.Anthropomorphic wheeled-vehicle

2.Treaded mobile robot with grab and lift action

3.Programmed using a simple,kid-friendly mobile app.

Bounce Rate Vs Exit Rate In Web Analytics With Simple Example

In Web Analytics Bounce rate Vs Exit rate plays a  crucial role in describing the user behaviour to your website. It provides information about visitor activity and engagement in website.Popular web analytics include total number of visitors,sessions,page views,visitor path,visitor location,average time spending,visitors browser information.

Sample data:

User Monday Tuesday Wednesday Thursday Friday Saturday Sunday
1 1-2-3 1-2 X 1-2-3 X X 1-2-3-4
2 1-2 X X X X 1-2-3 1-2
3 1 1 1 1 1-2 X X
4 1-2 X 1-2 X 1-2 X 1-2

Users:4

Total Sessions:16 ( 1-2-3, 1-2, 1-2-3, 1-2-3-4…..)

Page views:33(3+2+3+4…)

4 Users viewed 33 pages in 16 sessions.

Bounce rate Vs Exit rate

Bounce rate : In web analytics bounce refers a single page view.If a visitor comes to page 1 and doesn’t proceed to page 2 then it is called a bounce.

Sample data:

                                  Users                                Pages
                                      1                                    A
                                     2                                   B
                                     3                                   C
                                     4                               A-B-C
                                    5                              B-C-A
                                    6                             C-A-B
                                    7                                 D
                                   8                               A-B

*Bounce rate(BR)=(Bounces/Number of sessions)x 100

BR for A : (1/3)x 100=33.3%

BR for B : (1/2)x 100=50%

BR for C : (1/2)x 100=50%

BR for D : (1/1)x 100=100%

Exit rate : Exit from a particular page.If a visitor comes to page 1->2->3 then    page 3 will be an exit.

Sample data: Consider the above data.

*Exit rate(ER)=(Exits/Number of impressions)x 100

ER for A : (2/5)x 100=40%

ER for B : (3/5)x 100=60%

ER for C : (2/4)x 100=50%

ER for D : (1/1)x 100=100%

Bounce rate Vs Exit rateBounce rate Vs Exit rate

—>If a visitor comes to page A and left then it is considered as exit and bounce.If a visitor browses page A–>B–>C and left at page C,then page C is an exit but not bounce.

CONCLUSION : Every Bounce is an Exit,however Exit may not be considered as Bounce.

Hope you found the best…!!!